Sunday, March 30, 2014

Effective Storytelling:Best Ads from TED !

'30 seconds to 3 minutes - time given to tell a story and establish an emotional connect ' - Welcome to the life of an Ad maker.
Storytelling is now an common topic that is now featuring in the training strategy of many corporations; There is an growing consensus that there is no other better way to teach a subject on 'communicating ideas' than to use the principles behind making an advertisement.
Ads indeed provide a wealth of ideas that could be applied in different spectrums of life.
TED has taken the lead and have started promoting the best Ads through their AWS initiative (Ads Worth Spreading).
Take a glimpse of the Top 10 Ads selected by TED.
The pick of the lot for me Guinness Basketball Commercial

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