Saturday, November 22, 2008

Big 'I' of CMMI !


While writing CMMI , I have noticed many people using small 'i' i.e CMMi.
My observation is everywhere in SEI website and in CMMI model book Acronymns page,
CMMI is wriiten only with big 'I' in it.
Indeed CMMI is BIG :-)
Though its a trivial issue , I have seen people who are conscious enough to make 'i' as smaller one,even it is written correctly as CMMI!And to be honest it becomes topic for a amusing debate !
I really don't know the origin for this practice ,though I use the notation - CMMI.

As I was going through the CMMI model book, one thing that struck me was ,in the project members list for the CMMI project it was surprising that there is not a single Indian name/company !!!
The recent statistics published by SEI clearly indicates India in third position after USA and China in the most number of CMMI adopted companies.

Point to ponder..
If someone has views over this , I am eager to hear ...
Statistics Source :SEI website

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Friday, September 28, 2007

Global Brands :Missing Indian name !!

Brand Game...
Branding is a key component for any business whether
ita about products or services .
Possession of a 'Rolex' watch , , a 'Benz ' Car ,a 'Sony' TV ,
a 'Nokia' mobile ,a ' Nike' shoe is still a proud statement
for a customer in his/her social group.
Its really a vintage thing to know what brand equity
could do to one's business..
A list of world's top 100 brands of 2007 makes an interesting
reading with top 10 been occupied by the known powerhouses .
Top 10 Global Brands :
1.Coca Cola
2.Microsoft
3.IBM
4.GE
5.Nokia
6.Toyota
7.Intel
8.McDonalds
9.Disney
10.Mercedes-Benz
Google has sky rocketed in just few years of its existence
and occupies a prestigous Rank :24.
Its very surprising to know that , India being one of the
world's growing economies with global players does not have
a single entry in the global list.
Its a testimony to fact that are still miles to go for Indian
companies to establish themselves as a global brand to reckon with.
Lets hope atleast couple of Indian Brands make it in the next year listing..
Lets wait and watch.. !!

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